Formula 1 has announced a new award to celebrate the driver who has performed the most overtakes during this season.
The Overtake Award is supported by cyrpto.com, the cryptocurrency company that already has strong links and back the sprint races being held this season – at Silverstone, Monza and São Paulo.
The award has been designed to “celebrate the bravery exhibited by drivers who make bold moves in pursuit of success” according to an official F1 press release.
After 11 races so far this season, it is Aston Martin’s Sebastian Vettel who is currently in the lead with the most overtakes, but will he be able to continue this?
In addition to this, there will be: “New broadcast graphics will be introduced live during each race, to signal overtaking possibilities and potential moves, and to help fans keep track of drivers’ progress in the hunt for the Crypto.com Overtake Award, which will chart the amount of overtakes made throughout the campaign.
“In addition, there will also be other innovative Crypto.com branded content introduced across the official F1 social media and digital platforms.”
The Director of Commercial Partnerships at Formula 1, Ben Pincus, has said: “We’re delighted to be expanding our partnership with Crypto.com as we introduce the Overtake Award which will integrate the brand into Formula 1 throughout the season, in addition to the title partnership of the F1 Sprint Events.
“The Crypto.com Overtake Award gives us the chance to celebrate drivers’ instincts to make bold and strategic moves which reflect the qualities needed when dealing in cryptocurrency.”
The CMO of Crypto.com, Steve Kalifowitz has also said: “We are extremely proud to be introducing a first of its kind award to Formula 1.
“We strive to create partnerships that deliver win-win-win opportunities and I can’t think of a more perfect opportunity than the Crypto.com Overtake Award. This award allows our values to shine through celebrating the moments where drivers exhibit the bravery required to get ahead.
“This season has already seen some amazing overtakes, and I can’t wait to see who this year’s champion is.”
With 12 races to go this season, it will be interesting to see who will win this award as it could be anyone on this year’s grid!
All image credits: F1.com
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