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Aston Martin Announces Martin Whitmarsh In A New Role

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Aston Martin announced Martin Whitmarsh as the new Group Chief Executive Officer of Aston Martin Performance Technologies.

Martin will be undertaking the new key and strategic position at Aston Martin later this year.

Martin Whitmarsh, Group Chief Executive Officer, Aston Martin Performance Technologies, said, “I am delighted to have been appointed by Lawrence [Stroll] to the position of Group Chief Executive Officer of the new Aston Martin Performance Technologies. I have known and admired Lawrence for many years, and I have always been extremely impressed by his formidable business acumen and his seemingly inexhaustible ambition.

Martin mentioned, “Equally, I have always respected ‘Team Silverstone’, if I can call it that, which has often punched above its weight under its various previous incarnations, and which now has the weight with which to punch harder than ever before. Lawrence intends Aston Martin Cognizant Formula One™ Team to win Formula One World Championships, plain and simple, and I would not have joined him in that endeavour unless I was utterly convinced that it was an entirely achievable aim.”

Martin knows what it takes to win in Formula One. With passion and skill, he’s impressed through his contributions to the motorsport community. He’s well known to many for his successful time at McLaren where he worked for 25 years. Whitmarsh’s career there included a variety of senior roles such as Group Chief Executive Officer and Formula One Team Principal for six years from 2008 to 2014. Martin was responsible for launching McLaren Automotive and McLaren Applied Technologies. He was also chairman of the Formula One Teams Association.

Martin partook as a global advisory in Formula E. He acted as a consultant regarding regulations for fair competition with the FIA. Martin’s currently part of the Hamilton Commission to improve diversity in motorsport. The British businessman’s high-profile career will set the tone.

Whitmarsh added, “I know what it takes to win in Formula One, and, inspired by Lawrence’s leadership and backed by the skill, passion, and resolve of the workforce, I intend to do whatever I can to make sure that our team becomes the winning operation that Lawrence is determined that it should be. Last but far from least, I am very enthused about the formation of the new Aston Martin Performance Technologies, under which corporate umbrella Aston Martin Cognizant Formula One™ Team will sit, and I am excited about the prospect of developing and applying our technical capabilities and intellectual property as a successful and profitable new business.

Aston Martin Performance Technologies aims to be involved across Formula One activities. The team would like to develop the Group’s technical capabilities and intellectual property to present top-class innovation from engineering to testing to manufacturing throughout numerous key industries.

Lawrence Stroll shared, “I am very pleased to announce that Martin [Whitmarsh] will be joining us as Group Chief Executive Officer of the new Aston Martin Performance Technologies, from October 1st 2021. Martin will enjoy senior leadership responsibility and will assist and support me in setting the new strategic direction for Aston Martin Performance Technologies and its subsidiaries, including the crucial objective of leading the transformation of Aston Martin Cognizant Formula One™ Team into a Formula One World Championship-winning organisation within the next four to five years, and evolving it into a £1 billion business over a similar time period.

Headline Image Credit: BBC.

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